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A marketing strategy developed and implemented through research (primary and secondary research that includes both qualitative and quantitative data) can help position your organization for growth. A data driven approach removes biases from new or tenured business leaders and allows a company to self reflect by identifying problems and turning them into opportunities. If you do not have the proper combination of marketing and sales you could be leaving thousands and even millions on the table.
The optimal approach is to understand consumer behavior by being able to define your Segmentation, Targeting, and Positioning (STP), Key Performance Indicators (KPI's), customer journey, business goals, and analytics. Armed with this intelligence you can then provide your target customers with the appropriate message/offer via the right distribution channel at the right time.
To reach and influence us, brand teams bring together the disciplines of art, philosophy, history, psychology, sociology, communication, and marketing to create an identity and architect an experience. To understand the philosophy upon which the discipline of branding exists, we must understand three things and their relationship with each other: perception, identity, and design.
Because its purpose is to create a customer, the business enterprise has two -- and only these two -- basic functions: marketing and innovation.- Peter Drucker
We believe that professional communications (branding and marketing) lead the way for business growth, which leads to prosperity for local, national, and global economies. Therefore, our mission is to empower entrepreneurship in support of the American Dream..
Whether you just started a "side hustle" started your business, a seasoned businessman with multiple companies, or an executive, we can help you get to the next level fast.
Successful entrepreneurs from Sam Walton, Jeff Bezos, Steve Jobs, and Mark Zuckerberg have historically shown a great capacity to reimagine, disrupt, and shift business and culture.Entrepreneurs focus on improving the future and are the key influencers in society who take action and make the impossible reality by driving innovation.
ONE Media Communications was founded in 2013 with the vision to empower entrepreneurs and their teams with professional marketing and branding services that help them drive business growth by solving their customer's problems through outstanding products and services, all while living their dream.
"We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty, and the pursuit of Happiness". - Declaration of Independence excerpt
We are very intentional
Return on investment (ROI) is a performance measure used to evaluate the efficiency or profitability of an investment or compare the efficiency of a number of different investments. ROI tries to directly measure the amount of return on a particular investment, relative to the investment’s cost.
Agile Business Modeling is a new, lightweight approach that combines business development with agile principles to build a flexible organization capable of reacting fast to unpredictable changes
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